In this post, we’re sharing Kim Farwell’s presentation on “Where You’re Wasting Up To 50% Of Your Marketing Budget” and Rachel Foster’s presentation on “The Biggest B2B Content Marketing Mistakes”.
Where You’re Wasting Up To 50% of Your Marketing Budget
Kim Farwell, Principal at InMark Solutions (@FarwellKim) focused on the 5 most common places where marketing budget is being wasted, and what you can do to stop it.
The Biggest B2B Content Marketing Mistakes
Rachel Foster, B2B Copywriter at Fresh Perspective Copywriting (@copywriterTO) shared great advice about the do’s and don’ts of using content marketing to generate leads, shorten sales cycles and increase your ROI.
Attend the next Toronto B2B Marketers Meetup Event
Brainrider sponsors an ongoing series of peer networking and knowledge-sharing meetups designed exclusively for B2B marketers. During these, attendees can expect exciting guest speakers sharing their expertise and experiences in focused 20-minute presentations which are followed by an open networking session fueled by light munchies and beverages.
The next #torontoB2B Marketers Meetup is scheduled for Thursday, May 3rd from 4:00PM to 7:00PM (ET) at:
386 Huron Street (at Sussex) The Chelsea Shop
M5S 2G6, CA
Tickets are free but limited. Register here now, while seats are still available.
Visit our official event page for more information: https://torontob2b-6.eventbrite.ca