B2B Website Examples That Acquire More Leads
February 24th, 2013
4 B2B website examples from clients we have worked with over the past year and how they have been redesigned to successfully attract and acquire more prospects. If your website is having trouble attracting or acquiring enough prospects you should consider a strategic website redesign. Click here to learn more… Read More
Authored by: Scott
Posted in: How To Do Better Websites
Planning B2B Website Budgets
September 30th, 2012
This Better Practice B2B marketing resource takes a look at B2B budgets for websites designed to generate awareness, acquire prospects, nurture prospects and qualify sales readiness.
“How much should I budget for B2B website design and development?” is a question Brainrider is often asked as companies increase their investment in… Read More
Authored by: Scott
Posted in: How To Do Better Websites
B2B Website Features: must-haves and nice-to-haves
September 23rd, 2012
A client recently asked for some input on what B2B Website features and functionality she should be incorporating into her company’s new B2B website. She also asked for a few examples of B2B websites we think are doing things right. These are great questions, and we hear them quite a… Read More
Authored by: Nolin
Posted in: How To Do Better Websites
Big 5 Mistakes: How not to make an effective B2B website
February 26th, 2012
A humorous but practical look at 5 common B2B website planning and development mistakes from BaseOne in the UK.
Authored by: Scott
Posted in: How To Do Better Websites
10 Great B2B Websites: from BtoB Magazine
September 26th, 2011
A short article from BtoB Magazine with 10 examples of smart B2B website design and features to look for including social integration, mobile functionality, and design priorities.
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Authored by: Scott
Posted in: How To Do Better Websites
Introduction to B2B SEO: Google starter guide
August 14th, 2011
This Search Engine Optimization Starter Guide from Google is an excellent introduction to SEO Best practices. Done right, SEO can dramatically improve your ability to connect with new customers but not playing by Google’s rules can damage your site’s reputation as a quality destination and destroy your search ranking.
Click… Read More
Authored by: Scott
Posted in: Website Management
B2B Website Planning Roadmap: A 13 page best practice guide
August 14th, 2011
This quick guide to better B2B website planning provides a 6-step, best-practice roadmap to help you plan your website development and drive better results.
It covers 6 key directives:
Focus On Your Customer, Not Your Company
Establish Your Strategy
Prioritize Your Website Objectives
Develop Customer-Focused Content
Build Best Practice Wireframes… Read More
Authored by: Scott
Posted in: Website Planning
