UPCOMING EVENTS

Stay tuned!

PAST EVENTS

Toronto - April 24th - 8am-1130am

CMA Pipecon 2018

Brainrider is partnering with the Canadian Marketing Association to bring Pipecon 2018 – the half-day morning conference for B2B marketers looking for practical how-to strategies and tactics to help you plan, execute, and improve your ABM, content, and demand gen programs.

You’ll learn how to:

  • Plan, Execute, and Measure Pipeline Marketing Programs from Scott Armstrong, Brainrider
  • Build a 30-60-90 Day Plan for Your ABM Rollout from Jessica Fewless, Demandbase
  • Personalize Content Experiences at Scale from Randy Frisch, Uberflip

Atlanta - Toronto - Boston

Workshop: ABM is a Team Sport

Account-Based Marketing (ABM) isn’t just a campaign or one-off initiative. It’s a full funnel strategy that requires collaboration across your cross-functional team. Regardless of your marketing function, we’ve got the training and tactics you need to expand your role to fit an ABM strategy.

You will learn:

  • Operationalize ABM across your entire Marketing team
  • Run coordinated ABM “plays” and tactics
  • Directly attribute your individual efforts to your bottom line

This workshop only comes around once, so don’t miss out! Learn from the pros and become an ABM all-star.

Ready to Take the Next Step
and Build Your Pipeline? Brainrider can help.

Learn, Share, and Network With Peers

From hands-on B2B marketing tips to strategy and thought-leadership from industry experts, Brainrider's pipeline marketing events and webinars always provide practical insights that help drive better marketing results.

To stay up-to-date on upcoming webinars or live conferences in your area,
update your email preferences.

Past Events

Looking to shift to or optimize your pipeline marketing strategy. Check out these past webinars and videos.

Running an Account-Based Marketing (ABM) Pilot Program

Account-based marketing (ABM) in probably the fastest growing B2B marketing trend right now, but little information exists on how to introduce the strategy into your planning and begin executing.
Watch Webinar

How to Turn Your B2B Website Into a Pipeline Marketing Machine

Nolin LeChasseur, Brainrider’s founding partner and CMO talks about three core concepts used by high-performing B2B marketing teams to ensure your website is sourcing and influencing more marketing and sales pipeline.
Watch Webinar

Marketing Leader’s Guide to Pipeline Marketing

Pipeline marketing isn’t just about acquiring leads, nurturing them through the funnel stages and qualifying them. It’s about adopting a strategy that plans, budgets and executes all marketing activities based on buyer-journey stages.
Watch Webinar